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A) take all the hassles out of Internet research.
B) are too technical for most researchers.
C) require nothing of the user to set them up.
D) are an ideal way to stay up-to-date on subjects that are likely to change or develop over time.

E) None of the above
F) A) and B)

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All search engines treat the question mark as a wildcard to let you search for variations of a given word.

A) True
B) False

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If sales for the first six months of the year were $24,000, $20,000, $23,000, $20,000, $19,000, and $21,000, the mean for the six months would be $20,000.

A) True
B) False

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What are open-ended questions? What is their function?

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An open-ended question is one ...

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Whereas a search engine uses an automated "robot" to find and index websites, a web ____________________ uses humans to do this job.

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An online ____________________ is a computer-searchable collection of information.

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When preparing a questionnaire, you should avoid compound questions and ask only one thing at a time.

A) True
B) False

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An example of a recommendation would be "Given the slowdown in the real estate market and the past history of this particular property, it would not be a good acquisition at this time."

A) True
B) False

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Problems with electronic search engines include


A) that you can't evaluate the quality of webpage content.
B) you can't access material held in limited-access collections.
C) you must use different techniques to find, classify, and present pages.
D) all of the above.

E) C) and D)
F) All of the above

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D

A search engine is likely to find more websites than a web directory will, but a directory yields results that have been screened by human editors.

A) True
B) False

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In addition to asking both open- and closed-ended questions, what are five guidelines to follow in devising interview questions?

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There are several strategies for develop...

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When preparing to conduct an interview, you should


A) take into account the subject's gender, age, educational level, social status, and cultural background.
B) be aware of the ethical implications of any questions you might ask.
C) consider providing the subject with a list of questions a day or two before the actual interview.
D) do all of the above.

E) None of the above
F) B) and C)

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D

There is no real difference between a natural language search and a forms-based search.

A) True
B) False

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What is the greatest problem you face when using business information obtained from the Internet?

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The Internet can be a valuable...

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Define information gap analysis and list one of its benefits.

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An information gap analysis is...

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List three examples of ethical lapses to avoid when conducting research.

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(1) Don't force a specific out...

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You should not use any information that companies post online because it is bound to be filled with bias.

A) True
B) False

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When conducting an information interview, it is a good idea to


A) limit the number of questions so they will fit in the allotted time.
B) stick to using just one type of question.
C) save the most important questions for last.
D) do all of the above.

E) All of the above
F) B) and D)

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A

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